# Post x_616572530711756801

- Post ID: `x_616572530711756801`
- Platform: X (Twitter)
- Posted: 2015-07-02T11:42:01.000Z (UTC)
- Deleted: no
- Repost: no, but it quotes a tweet by @ibleedcoffee
- Canonical URL: https://trump.fm/post/x_616572530711756801
- Analysis page: https://trump.fm/post/x_616572530711756801/analysis
- Audio narration: https://static.trump.fm/audio/x_616572530711756801.mp3 (a synthesized voice reading the post text, not a recording)

## Post text

_Quotes @ibleedcoffee, pasted in quotation marks the way early X retweets were made by hand. The words in quotation marks are @ibleedcoffee's, not his; a reply of his, if any, follows the closing mark._

> "@ibleedcoffee: Just deleted the @Macys app off my phone. It's a shame, We used to spend thousands there a year. No more. #BoycottMacys"

## Engagement

- Likes: 961
- Reposts: 567
- Replies: 0
- Views: unknown
- Metrics collected: 2026-01-31T23:43:13.349Z (UTC)

# Analysis

_Machine-generated by trump.fm on 2026-03-07T09:54:06.517Z (UTC): a model's reading of this post, not his words. Its psychological terms describe the language, not a clinical assessment of him._

## Analysis: Retweet of Macy's Boycott Supporter

This post is a retweet of a supporter who deleted the Macy's app and declared a boycott. It falls within a cluster of retweets on July 2, 2015, all amplifying supporter voices following Macy's decision to drop Trump's menswear line after his immigration comments.

### Context
Macy's ended its 11-year relationship with Trump after 700,000+ petition signatures protesting his immigration remarks. NBC also severed ties. Trump was retweeting supporters rallying to his defense, including one who highlighted Macy's racial profiling settlement.

### Authorship
Posted at 11:42 UTC = 7:42 AM EDT. Trump was likely in New York. Early morning but not late-night. The retweet-storm pattern (multiple supporter RTs in sequence) is consistent with Trump's morning routine of reading mentions and amplifying favorable ones. No original composition to assess stylistically.

### Psychological Function
This is part of a systematic supply-seeking and counter-attack pattern. By retweeting supporters boycotting Macy's, Trump simultaneously: (1) demonstrates he has loyal followers willing to sacrifice for him, (2) retaliates against Macy's economic decision with an economic threat, and (3) frames himself as the wronged party whose supporters organically rally to his defense.

### Rhetorical Technique
The chosen retweet emphasizes financial impact ("thousands...a year"), framing the boycott as economically consequential. This is social proof combined with economic threat.

## Authorship Analysis

**Uncertain** (score: 70%)

### Indicators

- Early morning retweet (7:42 AM ET)
- Pattern of serial supporter retweets typical of Trump's morning routine
- No original text to assess stylistically

## Psychological Profile

### State

**Mixed State**

**Trigger:** Narcissistic Injury — Abandonment (Macy's dropping Trump menswear line)

Sentiment: -0.30

### Clinical

**Malignant Narcissism:**
- Narcissistic: 50%
- Antisocial: 20%
- Paranoid: 20%
- Sadism: 10%

**Defense Mechanisms:**
- acting out (immature)
- projection (immature)

**Cognitive Complexity:**
- Complexity: 30%

**Parasocial Techniques:**
- Amplifying supporter voices to create sense of movement
- Social proof of loyalty

## Tags

- boycott (90%)
- retaliation (70%)
- supporter_amplification (80%)
- macys (90%)

## That day

_From trump.fm's machine-generated digest of the day, not his words._

**Corporate Backlash as Narcissistic Fuel: Trump Orchestrates Macy's Boycott While Curating a Wall of Conservative Validation**

On July 2, 2015—just over two weeks after his presidential announcement and the ensuing firestorm over his remarks about Mexican immigrants—Donald Trump produced an exceptionally high-volume day of social media activity (52 posts, with approximately 6 apparent data duplicates yielding ~46 unique posts). The day was overwhelmingly dominated by a single theme: the Macy's boycott, triggered by the retailer's decision to drop his clothing line. Rather than exhibiting defensive retreat, Trump spent the day systematically retweeting supporter endorsements, amplifying conservative media defenses (Limbaugh, Levin, Coulter, Rich Lowry), and counterattacking Macy's with allegations of hypocrisy over their racial profiling settlement. The strategy was unmistakably one of converting narcissistic injury into grandiose counternarrative.

The psychological arc of the day follows a classic redemption pattern: corporate rejection is reframed as proof of Trump's authenticity, supporter loyalty is weaponized as evidence of a movement, and conservative media validation is curated to construct a narrative of inevitable triumph. The day's sole original rage peak occurred at 11:09 AM EDT (x_616624797527764992) with the "Terrible hypocrites!" attack on Macy's, but rage remained moderate overall and never spiraled. Instead, Trump channeled the injury into a sustained, organized campaign of reputational counterattack. The low authorship scores on many retweets suggest staff involvement in curation, while higher-authorship original posts (the Macy's attacks, immigration defense, Iran criticism) bear the hallmarks of Trump's personal voice.

Despite the high post volume, sleep patterns appear normal for a New York-based schedule (last post at 9:48 PM EDT July 1, first at 7:40 AM EDT July 2), and the posting cadence—while intense—reflects purposeful media management rather than hypomanic disorganization. The day reveals Trump in early-campaign mode: learning in real time that corporate backlash could be alchemized into populist energy, a playbook he would refine extensively in the months ahead.

Full digest for 2015-07-02: https://trump.fm/date/2015-07-02/analysis

## Citation

- APA: Trump, D. J. (2015, July 2). "@ibleedcoffee: Just deleted the @Macys app off... [Social media post]. X (Twitter). trump.fm. https://trump.fm/post/x_616572530711756801
- MLA: Trump, Donald J. ""@ibleedcoffee: Just deleted the @Macys app off my phone...." X (Twitter), 2 Jul. 2015. trump.fm, https://trump.fm/post/x_616572530711756801. Accessed 9 Oct. 2026.
- Chicago: Donald J. Trump, ""@ibleedcoffee: Just deleted the @Macys app off my phone....," X (Twitter), July 2, 2015, archived at trump.fm, https://trump.fm/post/x_616572530711756801.

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